Agenda

First block
11:30 AM – Welcome & Networking
Arrival, registration, and premium finger food at Hotel At Six.
12:00 PM - 12:15 PM – Session 1: Driving Profitable Growth in a Challenging Market
"Superior insight into profitability across channels, categories, and demographics ensures continued profitable growth in a demanding market situation." – Jessica Ödling DEMA, Lead Data Scientist
12:15 PM - 12:35 PM – Keynote: Ridestore on balancing brand heat with extreme data-driven efficiency.
NN, CEO Ridestore
Ridestore puts their energy into perfecting ski apparel, driven by feedback from their customers on the slopes. But how do they build advanced e-commerce analytics?
12:35 PM – The Panel: Strategic debate with the CEO of Ridestore and two guest commerce leaders.
Top e-commerce leaders reveal how to achieve rapid business expansion without sacrificing healthy profit margins. This panel brings together industry experts to share proven strategies, key metrics, and practical insights for sustainable scaling. Discover the secrets to balancing aggressive revenue growth with long-term operational profitability.
12:55 PM - 12:55 PM – The Exchange: Structured competence sharing at every table.
Second block
12:55 PM – 1:10 PM – Session 2: "The circular transition: Decoupling revenue from resource consumption through resale, rental, and durable design." Wilhelm Hamilton, CEO of Reclamit
1:10 PM – 1:30 PM – Keynote: Culture & Print-on-Demand: A New Fashion World
Topic: Building a "sustainability native" culture and print-on-demand for footwear—and how this will transform business models in the fashion industry.
Speaker: Martin Evensen, CEO of New Movements
1:30 PM – 1:50 PM – The Exchange: Collaborative table-round sessions
This session explores how commerce business models are evolving by decoupling revenue from resource consumption through rental, resale, and durable design. Grounded in a "sustainability native" corporate culture and footwear print-on-demand, participants will discuss practical pathways to a circular future. Table discussions will examine how on-demand production and longevity strategies can effectively replace overproduction with sustainable value creation, fundamentally transforming traditional commercial frameworks across the commerce sector.
1:50 PM – Finger Food & Networking Break
A second serving of premium refreshments and informal dialogue.


Finale block & AW
2:10 PM – 2:25 PM – Session 3: "Integrating Intelligence: Moving from basic automation to an AI-first approach in supply chain, marketing, and customer experience." Vidar Trojenborg CEO of Emfas.
2:25 PM – 2:55 PM – Keynote: AI-Driven Development in Modern Commerce
Najell transforms modern parenting by combining ergonomic Scandinavian design with smart AI-driven development . Their innovative Direct-to-Consumer approach streamlines every step from product selection to seamless customer support. By prioritizing technology and comfort, Najell sets a new benchmark for modern lifestyle brands.
Speaker: CEO of Najell, shares their practical journey and lessons learned from AI integration.
2:55 PM – 3:15 PM – The Panel: Strategic debate featuring the CEO of Najell and two guest commerce leaders.
During this panel discussion, industry leaders share hands-on experiences and key takeaways from integrating AI into modern e-commerce strategies. They highlight how leveraging artificial intelligence streamlines daily operations, optimizes customer touchpoints, and dramatically accelerates scalability. Ultimately, the panel emphasizes how combining data-driven automation with a human touch is essential for sustainable digital growth.
3:15 PM – 3:30 PM – The Exchange: Final deep-dive table discussions on AI-driven transformation.
33:0 PM – 4:00 PM – Closing Remarks: The Future of Commerce
A synthesis of the day's insights featuring all moderators: Jessica Ödling (DEMA), Wilhelm Hamilton, and Vidar Trojenborg (Emfas).
4:00 PM – After Work & Socializing
Drinks and networking at the At Six Bar.